by Steve Gershik @sgersh
Steve Gershik is a three-time founder of small businesses and an experienced technology marketing executive for over 20 years. He’s BEMO’s new Vice President of Marketing.
Top 5 Small Business Marketing and Branding Techniques for Growing Your Business
(that I wish I had known before I started several of them)
It was 4 p.m. on a Friday when I received a prospecting call from a vendor with an offer of some great technology for my business, technology that would be a “game-changer” for me and could “triple my top-line revenue within one quarter.” I had successfully built and sold my first business (an event company) and my new business (a new type of marketing agency) was struggling to make projected revenue for the year.